Pretty Classic Lashes

Branding: The Vivienne Package, Illustration + Packaging

Pretty Classic Lashes is a beauty brand with a focus on embracing glamorous make-up looks every day. They aim to inspire their customers to celebrate their femininity and feel confident in themselves. I worked with them on their branding, inspired by the classic glamour of Old Hollywood. We created a brand experience full of playful vintage-inspired designs which translated through to postcards, packaging, mailer boxes and more.